“Three more years together to help nature”: HeidelbergCement and BirdLife International renew their partnership
In the next three years HeidelbergCement and BirdLife will further expand their nature conservation work from Europe to Asia and Africa. At the same time the partnership intends to broaden the scope of cooperation from the management of local biodiversity and the restoration of quarrying sites to a wider natural resources and environmental management.
Dr. Bernd Scheifele, CEO of HeidelbergCement, stated in his opening speech: “Nature conservation has a special place at HeidelbergCement. Quarries and gravel pits transform the existing landscape, therefore we have to minimize our impact on nature and compensate it. We thereby focus on biodiversity protection and sustainable land use because we believe that this is the best way to generate real value for nature and society. In BirdLife, we found a trustful and honest partner to help us achieving this”.
BirdLife International CEO, Patricia Zurita, responded in her speech: “The sustainable use of natural resources and the fight against the loss of biodiversity are crucial pillars in BirdLife’s mission. Both challenges can only be won if we engage with the main agents of the economy, consumers and suppliers. That is why working with HeidelbergCement is strategic for us. NGOs have a long track records working with governments and regulators to shape the rules for nature protection. But we need to get better at working together with business to make positive changes in the way these policies are implemented on the ground. We want to be, together with responsible business such as HeidelbergCement, a force of positive change to the world”.
A joint study, conducted in 26 countries, showed which impact quarrying activities have on flora and fauna and where this would have to be reduced first. With their enormous network all over the world BirdLife supported HeidelbergCement in implementing local projects in 11 countries in Europe.
About BirdLife International
BirdLife International is the world’s largest partnership of national civil society nature conservation organisations and the world leader in bird conservation. It holds a large grassroots membership, in 117 countries and territories. BirdLife works to conserve wild birds, their habitats and global biodiversity, by working with people towards sustainability in the use of natural resources.
About HeidelbergCement
HeidelbergCement is the global market leader in aggregates and a prominent player in the fields of cement, concrete, and other downstream activities, making it one of the world’s largest manufacturers of building materials. The company employs some 45,000 people at 2,300 locations in more than 40 countries.
Heidelberg, 18 March 2015